Cookie Policy

What is a Cookie?

Cookies are simple text files that website’s store on your computer/mobile device and are only retrievable/readable by the website that created the cookie. It will contain anonymous information that helps the website track preferences (for tailored adverts) or the number of visits (with demographic data) that the website has received.

Why do we collect data?

By collecting your data, it allows us to understand what your needs and wants are, provide personalised content and match the most relevant adverts and services for you. It also allows us to provide targeted offers and services you may be interested to hear about.

What cookies do we use?

Essential Cookies

These cookies are essential for the running of the website.
Without the use of these cookies parts of our websites would not function. For example, York Vision may use cookies to help us identify which of our readers are already registered users.

Analytical Performance Cookies

We use these types of cookies to monitor our website performance and how our users may use it. These cookies provide us with information that helps us provide better services to our users and also to identify any areas that may need maintenance. For example, we use performance cookies on York Vision’s website to provide the most popular news articles further up the page of the website.

Functional Cookies

Functional cookies are used to remember your preferences on our websites. We use functionality cookies to remember your preferences, to remember your name or username, when you comment on an article, and to remember whether you have voted in a poll.

Behavioural Advertising Cookies

We, and our advertisers/sponsors, may use cookies to provide tailored advertising to you which we believe are relevant to you. Online behavioural advertising is a way of providing advertisements on the websites you visit and making them more relevant to your interests. This is done by grouping together shared interests based upon previous web browsing activity. Advertising is then displayed to you when you visit a website which matches these interests. Behavioural advertising is based upon your web browsing activity over a period of time – so it’s different to advertising you may see when you’re looking for something online using a search engine (e.g. Google/Bing) or on the website you may be visiting at a particular time.

As an example, you may be doing research in order to buying books and read a number of different articles on a number of different websites.

If a book manufacturer was part of an advertising network, they may think that you are interested in buying a book(s) and serve you with one of their adverts for one of their books. It is possible that from reading these articles elsewhere, you would see this advert on one of our or someone else’s websites. We cannot control nor do we have access to any cookies placed on your computer by third party advertisers and sponsors. We may also track IP addresses.

Advertisements on the website are sometimes provided by other organisations too.

Our advertising partners will serve advertisements that they believe are most likely to be of interest to you, based on information about your visit to the Website and other websites. In order to do this, our advertising partners may need to place a cookie on your computer. We may also need to share information with advertisers that we have previously gathered. These cookies hold information about the computer – they don’t hold personal information about you (ie it’s not linked to you as an individual).

For more information about this type of online behavioural advertising, about cookies, and about how to turn this feature off, please visit YourOnlineChoices

Please note that turning off advertising cookies won’t mean that you are not served any advertising merely that it will not be tailored to your interests.

Our own ad serving and management cookies

We sell space on some of our websites to advertisers – they pay for the content you enjoy for free.

As part of this, we use several services to help us and advertisers understand what adverts you might be interested in. These cookies hold information about the computer – they don’t hold personal information about you (ie it’s not linked to you as an individual). But they might hold a record of what other websites you’ve looked at – so we could show you a car advert if you’ve previously visited a motoring website.

These are the services we use and how you can control those cookies. Please note that turning off advertising cookies won’t mean that you are not served any advertising merely that it will not be tailored to your interests.

Doubleclick (advertising): Privacy policy and opt out via YourOnlineChoices

Google Adsense (ad partner). Privacy policy and opt-out via Google Ads on the Web.

Info on the Double Click cookie

The DoubleClick cookie is used by Google in ads that are served on the websites of its partners – such as websites displaying AdSense ads, or participating in Google certified ad networks. When users visit a partner’s websit and either view or click on an ad, a cookie may be dropped on the end user’s browser.

Users should be aware that:

Third party vendors, including Google, use cookies to serve ads based on a user’s prior visits to your website.

Google’s use of the DoubleClick cookie enables it and its partners to serve ads to your users that are based on their visit to your sites and/or other sites across the Internet.

Users may opt out of using the DoubleClick cookie for interest-based advertising by visiting Ads Settings. (Alternatively, you can direct users to opt out of a third-party vendor’s use of cookies for interest-based advertising by visiting aboutads.info.)

If you have not opted out of third-party ad serving, the cookies of other third-party vendors or ad networks may also be used to serve ads on your site, and should be disclosed in your privacy policy in the following manner.

Notify your site visitors of the third-party vendors and ad networks serving ads on your site.

Provide links to the appropriate vendor and ad network websites.

Inform your users that they may visit those websites to opt out of the use of cookies for interest-based advertising (if the vendor or ad network offers this capability). Alternatively, you can direct users to opt out of some third-party vendors’ use of cookies for interest-based advertising by visiting aboutads.info.

Third-party service cookies

Social sharing, video and other services we offer are run by other companies. These companies may drop cookies on a computer when you use them on our site or if you are already logged in to them.
Here is a list of places where you can find out more about specific services that we may use and their use of cookies:

Facebook’s data use policy

Twitter’s privacy policy

YouTube video player and Google+ cookie policy (Google’s standard terms).

How to control cookies

You are not obliged to accept cookies and may modify your browser so that it will not accept cookies. The browser you use to surf the web not only allows you to see the cookies that you have got but also allows you to control their use.

You can control them by allowing them, deleting them individually or deleting all of them. You can also set your browser to not accept cookies altogether. If this option is selected, you should be aware that many websites will not function properly or at all. It may be possible to set your browser to not accept cookies and ask for your consent before each cookie is set on your device. This gives you control over what is set on your device, however has the drawback of slowing down your browsing experience. There are different levels of control too. You are able to prevent just third party cookies being deployed, effectively opting out of behavioural advertising, and some even allow you to block specific companies you do not wish to deploy a cookie, instead of selecting all companies. In order to manage your cookies, please follow the instructions provided by your browser supplier for your PC or device.

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